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The Annual Conservation Video Contest

One action can cause positive reaction

Why is it so important for one person to take one action?

Whether you know it or not, every person has the potential to affect global change.
The power lies within your grasp. All you have to do is seize the opportunity and just do it..

In this section we provide information to support you taking the first step, and tools to help you to get others to build on your improvements. You can make a difference.
One idea for meeting the challenge of Climate Change, shared in a video or audio tape, can start a revolutionary change. You can lead it!

Why is it urgent to take action now?

A lesson from the pond of life - The Lily-pad Riddle.

"On Day One, a large lake contains only a single small lily pad. Each day the number of lily pads doubles, until on the thirtieth day the lake is totally choked with vegetation. On what day was the lake half full?" (If you don't know, see the answer.)

The challenge we face with Climate Change is that we do not know when that day will be. And leaving the changes required to ensure a sustainable future until the last day will not work. (See the grapevine test to understand why.) Humans are often adverse to change. It takes personal energy to make changes, it takes time to get a critical number of people to accept the idea of the change and adopt it.
PDCA - plan, do check, assure, is a process for managing change. It works for video production, reducing your impact on Climate Change or any work you need to do.

Why have we waited this long to start?

You may find it hard to understand why people have been so slow to take action until now. There are no excuses but there are some reasons.

One - global climate change cannot be detected quickly. Weather changes day to day and year to year; natural variation is normal. As climate change is the long-term average of weather, it can only be measured over decades.

Two - evidence of warming is only beginning to accumulate - not everybody believes the data.

Three - a lot of people do not understand that any thing they do has an impact on the environment, but not everything they do is significant. More people than not are scientifically and technically illiterate. Sad but true.

Four - when and if they learn about Climate Change they do not believe that their individual actions make a difference. The problem lies in the fact that there are so many people on this planet. Our population grows daily.

I am only one. what I do is not important.

The answer is the twenty-ninth day. It takes twenty-nine days for the first half of the lake to fill with lily pads, but only twenty-four additional hours for the lake to become overwhelmed. We cannot wait until then to take action.


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