What is Community Action?

Community Action gets a large group of people to change their habits. It involves four main steps:

Step 1. Determining why people act the way they do Step 2. Developing a plan to change their actions Step 3. Implementing the plan Step 4. Keeping track of how the plan is working

In some of the previous submissions, we have seen examples of COMMUNITY ACTION. In all cases, the students came up with the plot, and then recruited people from the community to assist them with the production. In this way, they tested their plan on a smaller audience, used new found ideas in their production and then sent their Envirommercials© off to us for judging!

Would Community Action work for Climate Change?YOU BET!

Step 1. Why isn't EVERYONE working together to solve Climate Change? Its more convenient to drive than to take public transit, we always forget to turn lights off, its easier to use the gas snow plow than to shovel the snow and...people don't understand what Climate Change will mean for them!

Step 2. How can you educate people about Climate Change? You can create a video to teach people about Climate Change!

Step 3. How would you get people to watch the video and use your ideas? If you make the video in your class rooms, everyone in the classes will learn. Maybe you could even include some people in the community, like the mayor or local businesses! Then, everyone in the town would learn about Climate Change. If you enter the Annual Conservation Video Contest, and win...even more people will learn about Climate Change, then, as people start to learn what to do, together we can reduce our impact on Climate Change. Cool!

Step 4. How will you know if the videos are working? This is where the Contest management comes in. We can measure how well students are learning about Climate Change by looking at the judging results. Once we have our winners we can determine their educational success through the response of viewers. Finally, we will all know if we have made a positive impact on Climate Change when the change begins to slow down!